What do People really want in a Real Estate Agent?
- Someone You Trust
- Knowledgeable
Research shows that many people are uncomfortable and uneasy with the process of buying or selling a house.
Maybe, they feel they are not in control. Or, they don't have all the information they want.
Most of us agree that Buying or Selling a house can have major consequences in our life.
So many Questions!
- Is now the right time to Buy?.. or Sell?
- Is the Real Estate Market Trending Up?.. or Down?
- Is this a good Neighbourhood?
- How much can I afford?
- What price should I ask for my house?
Most people prefer an agent they TRUST.
Market Research indicates "TRUST" is at the top of the list of qualities looked for when choosing a REALTOR®.
And, this may surprise you - but, "AGGRESSIVENESS" is near the Bottom of the list.
This study was based on 533 interviews in Toronto, Montreal, Calgary, Edmonton and Vancouver.
Several attributes or qualities looked for when choosing a REALTOR® were "Rated" on a scale of 1 to 10. The higher the score, the more important the quality.
What do YOU look for when choosing a REALTOR®?
According to Market Research, these are the Qualities most looked for when choosing a REALTOR®
- Someone you Trust
- Knowledgeable
- Sincere
- Easy to Relate To
- Helpful
- A Hard Worker
- Has Expertise in local Neighbourhoods
- Experienced
- Friendly
- Enthusiastic
- Modern, Up-to-Date
- Competitive
- Innovative
- A Leader
- Aggressive
- Energetic
- Sophisticated
- Caring
What do YOU look for when choosing a REALTOR®?
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